Automotive IndustrySeo Explosion Service8 months Timeline

Premier Auto Group

Direct website leads surpassed third-party platforms within 8 months, reducing average cost per lead from $32 to $8.

The Challenge

A multi-brand dealership was losing online visibility to AutoTrader and Cars.com, with 80% of their digital leads coming through expensive third-party platforms charging $25-40 per lead.

Our Approach

Generated programmatic inventory pages for every make, model, and trim combination, built local landing pages for surrounding zip codes, and optimized Google Business Profiles for all departments.

The Results

Direct website leads surpassed third-party platforms within 8 months, reducing average cost per lead from $32 to $8.

Service department online bookings increased 200% through local SEO optimization.

75Cost Per Lead Reduction%
300Direct Lead Volume+/mo
200Service Bookings Online%
30Third-Party Dependency%

Before & After

Before

80% leads from costly third-party platforms, $32 CPL

After

70% direct leads, $8 CPL, 300+ monthly organic leads

We were paying AutoTrader and Cars.com a fortune for leads that we should have been generating ourselves. Solomon built us a lead machine that pays for itself many times over every single month.
Robert TranGeneral Manager, Premier Auto Group, Premier Auto Group

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