A women's fashion boutique with two locations saw foot traffic decline 40% over two years as shoppers shifted to online-first discovery, with the store invisible in local and AI search results.
Retail IndustryAi Visibility Service8 months Timeline
Threads & Co. Boutique
Foot traffic rebounded to pre-decline levels and online visibility drove a new e-commerce channel generating 25% of total revenue.
The Challenge
Our Approach
Optimized Google Business Profiles with weekly updates, built location-specific content around seasonal collections and styling guides, and implemented AI search optimization for local fashion queries.
The Results
Foot traffic rebounded to pre-decline levels and online visibility drove a new e-commerce channel generating 25% of total revenue.
The boutique now appears in AI recommendations for best boutiques in their city.
Before & After
Before
40% foot traffic decline, zero online presence
After
Full traffic recovery, 25% revenue from new e-commerce channel
Everyone told me retail was dying. Solomon showed me that shoppers are not gone — they are just searching online before visiting. Now they find us first and walk through the door ready to buy.
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