Market Saturation in Your Industry
There are now forty businesses doing exactly what you do in your city and they all want the same first page spot.
Does this sound familiar?
Increasing keyword difficulty
Target keywords that were moderately competitive are now classified as very high difficulty.
More competitors in SERPs
Search results show more competitors than ever before, including new entrants.
What happens if you don't fix this
Rising marketing costs
The cost to acquire each new customer through search increases as competition intensifies.