Google Ad Grant Restrictions Limit Nonprofit Advertising
Google gives you ten thousand dollars in free ads but the restrictions make it almost impossible to spend effectively.
Does this sound familiar?
Low keyword bid caps
The two dollar bid cap prevents competing for keywords that cost five or ten dollars per click.
Account suspension risk
Strict compliance requirements mean the grant account is frequently suspended for policy violations.
What happens if you don't fix this
Underutilized ad budget
Most nonprofits only spend a fraction of their available grant due to restrictions.